Editor's Letters
Issue: September / October 2020

Building Momentum for Change

By - September 30, 2020

We have made huge strides towards our end goal, but now for the first time, we have hard facts and research and a plan. It's exciting.
Editor's Letters
Issue: July / August 2020

What is Happening Now, Has Happened Before

By - July 31, 2020

My timeline is full of people being let go. And whilst it is reminiscent of the last recession, it feels different because everything just changed
Editor's Letters
Issue: May / June 2020

Sawabona

By - May 31, 2020

I wholly condemn any form of racism. On the other hand, I try to stay away from politics of any kind in my professional capacity.
Editor's Letters

An Open Letter to Anyone Working with an Assistant

By - April 21, 2020

There has never been a more difficult time to be a business leader. You need a proactive administrative partner contributing to the business partnership
Editor's Letters

#HelpUsHelpYou

By - April 20, 2020

We have thought long and hard about what we could be doing for you in Administrative Professionals Week and have come up with a campaign: #HelpUsHelpYou.
Editor's Letters
Issue: March / April 2020

“If You Can Keep Your Head When All About You Are Losing Theirs” ~ Rudyard Kipling

By - March 25, 2020

Now is the time for assistants to step into leadership explains Lucy Brazier
Editor's Letters
Issue: January / February 2020

The Dangers of Being Ill-Informed

By - February 13, 2020

Lucy Brazier responds to the recent article in the Wall Street Journal and introduces the Executive Support Survey
Editor's Letters
Issue: November / December 2019

“Time is the most valuable thing a man can spend” ~ Theophrastus

By - November 27, 2019

“Time is the most valuable thing a man can spend” ~ Theophrastus
Editor's Letters
Issue: September / October 2019

Lead Them to the Future

By - September 30, 2019

We need to take the younger ones by the hand and lead them to the future. I have been singing the song of evolution for this profession for almost 10 years.
Editor's Letters
Issue: July / August 2019

#AskForTraining Campaign

By - July 31, 2019

Everything you want is out there waiting for you. But you have to take action to get it says Lucy Brazier
Editor's Letters
Issue: May / June 2019

The Game Changer

By - May 31, 2019

it was exciting to be approached by Forbes a couple of months ago to contribute to a piece that focused on assistant training. It’s a game-changer.
Editor's Letters
Issue: March / April 2019

There is Nothing to Fear Except Fear Itself

By - March 31, 2019

The future is yours if you are willing to embark on a journey of learning and innovation. There is nothing to fear except fear itself, says Lucy Brazier.
Editor's Letters
Issue: January / February 2019

”It Doesn’t Matter Where You Came From. All That Matters Is Where You Are Going” Brian Tracy

By - January 31, 2019

It's a confusing time to be an Assistant says Lucy Brazier
Editor's Letters
Issue: November / December 2018

“Only in the darkness can you see the stars” ~ Martin Luther King

By - November 30, 2018

Sometimes, as John Lennon said, life is what happens when you are busy making other plans.
Editor's Letters
Issue: September / October 2018

Change has got to come

By - September 25, 2018

Assistants are still nowhere near being recognised for the incredible resource that they are or could be to their businesses.
Editor's Letters
Issue: July / August 2018

#WeLeadUp

By - July 31, 2018

Dr Veronica Cochran's inaugural speech at the IAAP Summit in Austin was one of the most powerful speeches that I have ever heard