Caroline Marshall

https://weareupsource.co.uk/
Caroline Marshall is the founder of Upsource, a multi award-winning Virtual Assistant agency and growing community of high-calibre, fractional Business, Executive, and Virtual Assistants. Caroline began her career in personal assistance, business support and events, and her hands-on experience and deep understanding of the role have shaped the agency’s standards, culture and reputation. She is passionate about positively challenging outdated perceptions of administrative professionals and embracing innovation to continually elevate how support is delivered. Alongside Upsource, she curates The Agenda, a monthly newsletter for Assistants, and hosts the Bump to Business Owner podcast, sharing honest conversations with founders navigating both business and motherhood.