
Networking isn’t one size fits all; Daniela Casseta explains how to make it work for you
When we think of networking, we often imagine lively mixers, rapid-fire conversations, and effortless charisma. It can feel like a world built for extroverts. But the truth is, introverts bring a different, often more powerful, approach to networking – one rooted in authenticity, deep connection, and meaningful dialogue. For Executive Assistants, whose roles are built on trust and discretion, developing networking skills isn’t just valuable, it’s essential.
Understanding the Challenge
For many introverted Executive Assistants, the idea of “putting yourself out there” can be daunting. Large events can feel overwhelming, small talk may seem pointless, and initiating conversations with strangers can feel unnatural. Yet networking isn’t just about socializing; it’s about building relationships that can support your professional development, provide solutions in critical moments, and create a sense of belonging in a demanding profession.
The good news is, introverts already possess key strengths that make them excellent networkers: they are great listeners, they think before speaking, and they tend to value quality over quantity in relationships. The key is to align networking activities with your natural preferences, rather than trying to become someone you’re not.
Rethinking What Networking Means
Networking doesn’t have to mean working a room or collecting business cards. At its core, networking is about connecting, genuinely and intentionally, with others. It’s about mutual support, sharing knowledge, and building trust over time.
As an introvert, you might prefer one-on-one conversations, smaller group settings, or connecting through written communication. That’s perfectly valid. You don’t have to do it the “extrovert way” to be successful. In fact, many people remember and value quieter, more thoughtful interactions over superficial chats.
Practical Strategies for Introverted EAs
Here are a few gentle but effective ways to develop your networking skills as an introvert:
1. Prepare in advance
Before attending an event, review the guest list if available. Identify two or three people you’d like to meet and do a little research. Having a clear intention makes interactions feel less random and more purposeful.
2. Set manageable goals
Instead of trying to talk to ten people, aim for two meaningful conversations. This takes the pressure off and allows you to focus on quality rather than quantity.
3. Use your listening skills
Introverts are naturally good listeners, which is a key networking asset. Ask thoughtful questions and people will remember you as someone who truly pays attention. This builds trust more quickly than flashy introductions.
4. Follow up in writing
If you’re more comfortable expressing yourself in writing, send a follow-up message via email or LinkedIn. Mention something specific from your conversation and suggest staying in touch. This keeps the connection alive in a way that feels natural for you.
5. Find comfortable formats
Join smaller gatherings, roundtables, or online communities where deeper dialogue is encouraged. Virtual networking, for example, often allows for more reflection and less pressure than in-person events.
6. Be visible without always being present
You can also network by contributing to discussions online, writing short posts, or recommending resources. People will start to recognise your voice and appreciate your insights, even if you’re not the most vocal person in the room.
A Quiet Superpower
Being introverted doesn’t mean you’re bad at networking – it means you approach it differently. And that difference can be a real strength. The best networks are built on trust, empathy, and substance, and these are all qualities that introverts tend to possess in abundance.
As Executive Assistants, we often work behind the scenes, but that doesn’t mean we should stay invisible. The more you invest in authentic connections, at your own pace, in your own way, the stronger your professional foundation will become.
Networking is not a performance. It’s a practice. And it’s one you can absolutely make your own.
