Let’s turn back the clock to April 22nd. Do you remember that was Earth Day? A day to reflect on the importance of our planet and how necessary it is to protect it. In support of this, sustainability is known by 3 pillars: the environmental, economic and social dimensions. We could address each in a separate session but will focus on the first one – also called the Green Initiative.
First, we will discuss on a macro level, why it is important for EAs to understand the global movement toward sustainability and how it affects your firm, both from a customer’s perception as well as costs.
Second, although an EA cannot single-handedly stop climate change, from a micro level, they can champion 8 eco-friendly practices.
Moving from the internal to the external, an EA either directly works with key suppliers or interfaces with the purchasing function and can help drive procurement strategies such as investment recovery and working with suppliers.
And of course, we will also discuss how you can sell all of this to two audiences: your direct and senior leadership as well as your key stakeholders.
- Understand the global movement toward sustainability
- Review the 8 practical ways an EA can promote “green” in their organization
- Market these ideas to senior leadership